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Amazon Web Services Launches Brazil Datacenters for Its Cloud Computing Platform

December 19
14:24 2011

Web HostingSEATTLE – Amazon Web Services LLC (AWS), an Amazon.com company, today announced the launch of its new South America (Sao Paulo) Region, the eighth geographic Region worldwide in which the company has deployed its global cloud computing platform. South American-based businesses and global companies with customers in South America can now leverage the AWS suite of infrastructure web services to build their businesses and run their applications in the cloud.

Before AWS launched in early 2006, businesses would take on the massive capital investment of building their own infrastructure or contracting with a vendor for a fixed amount of datacenter capacity that they might or might not use. This choice meant either paying for wasted capacity or having to worry that the amount of capacity they forecasted was insufficient to keep pace with their growth. Many businesses spent time and money managing their own datacenter or a co-location facility, which meant time not spent on growing their actual business or differentiating their offering for customers. Over the past five years, AWS has changed the way that businesses think about technology infrastructure–incur no up-front expenses or long-term commitments, turn capital expense into variable operating expense, scale seamlessly by adding or shedding resources as quickly as you wish, free up scarce engineering resources from the undifferentiated heavy lifting of running your own infrastructure–all without sacrificing operational performance, reliability, or security.


“Many South American customers have been using AWS in existing AWS Regions across the U.S., Europe, and Asia. With the launch of the new South America (Sao Paulo) Region, these customers can now run their applications in Brazil, which significantly reduces latency to end-users in South America and allows those needing their data to reside in South America to easily do so,” said Andy Jassy, Senior Vice President, Amazon Web Services. “South America is full of innovative companies and with the move into this region we are excited to help even more businesses innovate faster, accelerate their pace of technology delivery, and save money by either migrating their existing systems to the cloud, or starting fresh with AWS-powered environments.”

Orama is a financial institution with a mission of providing better access to investments for all Brazilians. “Today, Orama uses AWS for the majority of our customer relationship systems. In order to achieve our customer satisfaction goals, we need to react with agility, speed and reliability of service,” said Guilnherme Horn, CEO, Orama. “The opening of the South America (Sao Paulo) Region will enable greater flexibility in developing new services as well as help us comply with the needs of the regulations of the financial markets.”

Gol Airlines is one of the largest airlines in Brazil and is using AWS to help provide onboard Wi-Fi service for customers and for automatic communication between airplanes and the onboard content system. “Datacenters are not Gol Airlines core business, so by using AWS, we can focus on innovation, our customers and our business. AWS provides us with easy to use, low cost servers that are highly available, scalable and flexible to help us provide technology infrastructure that is still very new to the airline industry,” said Giselma Silva, Innovation and Products Business Unit at Gol Airlines.

Peixe Urbano is the leading online discount coupon site in Brazil. “AWS allowed us to launch a site with zero capital expenditure that has grown to a top-50 site without having to change our infrastructure or architecture,” said Alexander Tabor, CEO of Piexe Urbano.

R7 is a portal owned by Rede Record and one of the most accessed in Brazil. According to Edson Brandi, Director of Technology R7, “We use AWS in the daily operation of our portal to deliver 100% of static content through our portal structure. Amazon CloudFront [AWS’s Content Distribution Network] provides us with excellent performance in delivering this data to users anywhere in the world, while also making it easy to integrate to other Amazon cloud services that we use, such as Amazon Simple Storage Service (Amazon S3). The infrastructure from AWS is allocated dynamically throughout the day, increasing or decreasing according to our audience. By making use of AWS, we always have the right infrastructure to serve our customers. The launch of the local infrastructure will bring us additional opportunities to increase the speed to Brazilian users in a cost-effective way.”

Dedalus Prime, an AWS solution provider and reseller, is looking forward to providing its services on AWS for their customers. “We believe that the resource elasticity offered by AWS provides the most efficient infrastructure to customers. This, combined with the pay-as-you-go model, will dramatically change the way we think about enterprise IT infrastructure,” said Mauricio Fernandes, CEO, Dedalus Prime.

In addition to a broad base of South American customers, AWS has a vibrant partner ecosystem in Brazil that are building and selling innovative solutions and services on AWS’s pay-as-you-go infrastructure. These partners include: Avanxo, Accenture, CI&T, Concrete Solutions, Deloitte, Dedalus Prime, Dextra, Infor, Genexus, Globant, MPL, Lumis, Oracle, Summa, and Uptodate Consuting. These Independent Software Vendors and Systems Integrators have made or will soon be making their software services available on AWS in the new South America (Sao Paulo) Region, making it even easier for South American companies to take full advantage of enterprise class software on AWS cloud.

Developers and businesses can access AWS services from the new South America (Sao Paulo) Region beginning today, including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple Storage Service (Amazon S3), Amazon Elastic Block Store (Amazon EBS), Amazon Virtual Private Cloud (VPC), Amazon SimpleDB, Amazon Relational Database Service (Amazon RDS), Amazon Simple Queue Service (Amazon SQS), Amazon Simple Notification Service (Amazon SNS), Amazon Route 53, Amazon CloudFront, Amazon CloudWatch and AWS CloudFormation. More details on each of these services as well as specific pricing are available at http://aws.amazon.com/products.

About Amazon Web Services
Launched in 2006, Amazon Web Services (AWS) began exposing key infrastructure services to businesses in the form of web services — now widely known as cloud computing. The ultimate benefit of cloud computing, and AWS, is the ability to leverage a new business model and turn capital infrastructure expenses into variable costs. Businesses no longer need to plan and procure servers and other IT resources weeks or months in advance. Using AWS, businesses can take advantage of Amazon’s expertise and economies of scale to access resources when their business needs them, delivering results faster and at a lower cost. Today, Amazon Web Services provides a highly reliable, scalable, low-cost infrastructure platform in the cloud that powers hundreds of thousands of enterprise, government and startup customers businesses in 190 countries around the world. AWS offers over 21 different services, including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple Storage Service (Amazon S3) and Amazon Relational Database Service (Amazon RDS). AWS services are available to customers from datacenter locations in the U.S., Brazil, Europe, Japan and Singapore.

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The 'Web Hosting Blog' at FindMyHost.com was established to provide the web hosting industry with the very latest in news, technology, interviews, event information and more. About FindMyHost.com: Launched in January 2001 to protect Web Host Consumers and Web Developers from making the wrong choice when choosing a Web host. FindMyHost.com showcases a selection of web hosting companies who have undergone our Approved Host program testing and provides reviews from customers.

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