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RESTON, VA – DNS Made Easy, the world leader in IP Anycast DNS services, releases the speed survival guide to help companies stay ahead of the competition.

Network speeds are mission-critical in providing fast resolution times for customer domains. Low latency applications, such as DNS, are typically where delays occur in processing data.

Managing the suite of services required to put a website or service online is no easy task. Companies need to optimize the services offered with the highest speed and guaranteed uptime.

That is why DNS Made Easy offers these five tips to stay ahead of the pack when every millisecond matters.

Tip #1: Boost your Domain Name Service (DNS) provider.
Normally, DNS is a fast process that takes milliseconds. Once the “lookup” is done, the client computer connects directly to the destination server, leaving the DNS server free to deal with another request. The speed at which a DNS server can resolve domain names into IP addresses depends on its geographic location among other factors. This is why it is crucial that companies choose a properly running IP Anycast DNS service to increase the speed of their DNS lookup.

“Many IP Anycast DNS services are just designed to offer redundancy, only a handful of service providers in the world have IP Anycast DNS networks optimized for DNS resolution speed,” states Steven Job, President of DNS Made Easy.

“DNS Made Easy has always been a pioneer and at the forefront of DNS speeds and redundancy, which is why we were the first provider to offer an IP Anycast+ network since 2010,” Job said.

DNS Made Easy operates Internet backbones with the largest and most reliable data providers in the business. DNS Made Easy provides answers to 15 billion DNS requests daily with complete redundancy and some of the fastest speeds in the business.

Tip #2: Be redundant.
In business redundancy can mean trouble, but with DNS, redundancy means having a secure backup system.

DNS Made Easy’s Automatic DNS Failover and System Monitoring solution can guarantee as soon as a website, service, or internet connection is offline, all traffic will be automatically pointed to a secondary IP address, server, or provider you have set up at another location. This provides assurance web sites stay online.

Tip #3: Go global.
Companies need to know customers around the globe will have the same online experience. Providing the content as close to a company’s user base or readership is crucial in providing fast relevant content.

The Global Traffic Director from DNS Made Easy provides geographical source-based IP routing, which allows the administrator to optimize traffic flow based on the geographical location of the end user. Traffic can be regionally divided among different servers or data centers, which can greatly increase the performance and speed of your website and services for your clients.

Tip #4: Expect system failure.
System failures can mean a loss of information. For the foreseeable future, systems will continue to fail. It is impossible to plan on a server or any piece of hardware to never fail.

However, expecting failure and being prepared for a failure is crucial in providing a valuable and reliable online service. Today’s administrators need to plan on disaster recovery plans and prevent the loss of data and information when this does happen.

Tip #5: Fight Off Attacks.
Cyber attacks are growing in frequency and have the ability to affect the bottom line for thousands of companies – in downtime and slow speeds. That can translate into millions lost in revenue. The end goal of a DNS provider is to maximize uptime and keep traffic flowing to the site.

DNS Made Easy thwarts these attacks with an IP Anycast+ system, which is a network infrastructure, made up multiple geographically distributed points of presence around the world.

This routing provides global load balancing, redundancy, decreased latency, and a true distributed response to denial of service (DoS) and DDoS attacks. A network of this nature is fully redundant allowing traffic to travel the most efficient path to the destination. This creates a multi-level backup system.

“All networks and services get attacked,” states Job. “Only an experienced service providers that have years of in depth service expertise will be able to offer the highest level of redundancy for their clients. DNS Made Easy proudly offers the highest DNS uptime over the past 13 years. No other DNS service in the world has ever come close to matching our 13 year old uptime history.”

About DNS Made Easy
DNS Made Easy is a subsidiary of Tiggee LLC, and is a world leader in providing global IP Anycast enterprise DNS services. DNS Made Easy implemented the industry’s first triple independent Anycast cloud architecture for maximum DNS speed and DNS redundancy. Originally launched in 2002, DNS Made Easy’s services have grown to manage hundreds of thousands of customer domains receiving more than 15 billion queries per day. Today, DNS Made Easy builds on a proud history of uptime and is the preferred DNS hosting choice for most major brands, especially companies that compare price and performance of enterprise IP Anycast alternatives.

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